Hypernatura
2025We redesigned the e-commerce site — performance- and conversion-focused, launched through a fully transparent process end to end.
Conversion-focused, sales-ready and scalable e-commerce stores.
Here's what we do, how we work, and exactly what's included.
Your e-commerce store is your brand's sales engine. On WordPress (WooCommerce), Shopify, Ticimax, İkas or custom software, we build a conversion-focused, scalable and sales-ready store, from product management to payment and from shipping to invoicing and stock tracking. You manage your own store and never stay dependent on us.
This service is for brands starting to sell online for the first time, businesses whose current store can no longer carry their growth, and companies that sell on marketplaces and want to build a sales channel of their own. If your product is ready but the infrastructure, integrations and legal pages to sell it are not yet in place, we set all of it up with you from start to finish.
We choose the platform based not on the initial price, but on what you will need a year from now. WordPress with WooCommerce suits businesses that sell through content and want flexibility; Shopify suits brands that don't want to deal with hosting and security and are considering selling abroad; Ticimax or İkas, Turkish e-commerce platforms, stand out for businesses that want to start selling quickly in Turkey with local payment, shipping and marketplace integrations. Where off-the-shelf platforms fall short, such as dealer pricing, complex stock or ERP and production integration, we recommend custom software.
We make the decision together with you, looking at your catalogue size, your integration needs, your team's technical capacity and the one-year total of subscription, commission, plugin and development costs. If an off-the-shelf platform does the job, we won't sell you custom software.
The process starts with a discovery call: we analyse your product range, target audience, competitors and current operations. Once the platform is decided, we design a mobile-first, fast and secure store. We keep guest checkout on, the checkout steps short and the shipping cost visible up front, and we test product search, filtering, cart and checkout on a real phone.
We build product pages to sell, not just to display: compressed, modern-format images served at the right size for each screen, visible stock and delivery information, and contact and return details that build trust. Since descriptions copied from a supplier catalogue give search engines no reason to rank you, we plan together how to write original descriptions, starting with the products expected to sell best.
Next, we complete the integrations: a payment provider or bank virtual POS with 3D Secure, a shipping integration that creates the shipment record and tracking number from the order, and, as needed, a connection to your accounting or e-invoice provider for e-invoices and e-archive invoices, marketplaces such as Trendyol and Hepsiburada as well as ERP and accounting systems. During setup we plan for stock to be managed from a single source and pushed from there to the site and the marketplaces.
On the legal side, we build the pre-contract information form, the distance sales contract, the return and withdrawal terms, the privacy notice under Turkey's personal data protection law (KVKK) and cookie management into the site's flow. We guide you to complete your ETBİS registration (Turkey's Electronic Commerce Information System) before you open for sales, and we recommend having a lawyer review the final contract texts.
Before launch, we place a test order with a real card, refund it, and check that the invoice and shipment record are created correctly. We prepare the technical SEO foundation and the sitemap, and set up conversion tracking that measures add-to-cart, checkout start and purchase separately, together with KVKK consent.
We hand the store over so that your team can manage products, stock and orders from its own panel. After launch, we keep measuring sales, find the step in the funnel where you lose the most, and stay by your side to improve conversion. We agree on the scope of updates, backups and support at the quote stage, so you know in advance who to call on the morning an update breaks your checkout page.
A few projects we've shipped with the same approach.
Pick the package that fits — clear scope, clear price, no surprises.
All plans: VAT excluded · e-invoicing · 24/7 support
We've gathered the most common questions about this service here.
The right platform depends on your catalogue size, integration needs and your team's technical capacity. Ticimax or İkas (Turkish e-commerce platforms) are a good start for launching quickly in Turkey, Shopify if you plan to sell abroad too, and WooCommerce for selling through content with flexibility. Where an off-the-shelf platform falls short, such as dealer pricing, complex stock or ERP integration, we recommend custom software; we make the decision together in the discovery call.
Cost is driven mainly by the platform choice, how custom the design is, the number of integrations and any data migration. The price and scope of the WordPress and Shopify packages are listed in the packages on this page; for Ticimax, İkas and custom projects we give a clear quote after the discovery call. We also look at ongoing costs such as platform subscriptions, payment commissions and paid plugins as a one-year total.
It depends on the platform, the number of products and the integrations, so we don't commit to a single date before the discovery call. Setup on an off-the-shelf platform is quick; what really takes time is product content, photos, contract texts and payment provider approval. We shorten the timeline by running these legal and operational steps in parallel with the design.
Yes. We connect payment providers such as iyzico and PayTR or your bank's virtual POS with 3D Secure, and automate shipment records and tracking numbers with your shipping carrier. As needed, we also connect marketplaces such as Trendyol and Hepsiburada and your ERP or accounting system. By managing stock from a single source, we prevent the same item from being sold on two channels at once.
You need a tax registration, and you must register with ETBİS (Turkey's Electronic Commerce Information System) via e-Devlet before opening for sales. Under the Distance Contracts Regulation, the site must show a pre-contract information form, a distance sales contract and return terms including the 14-day right of withdrawal; a KVKK privacy notice and cookie management are also required. We build these pages into the site's flow; we recommend having a lawyer review the final texts.
Yes, we plan the migration to protect your SEO. We redirect every old product and category URL to its new address with a 301, carry over titles and descriptions, submit the new sitemap to Search Console and monitor errors after launch. No migration is risk-free, but a move with complete redirects keeps ranking loss to a minimum.
You do: we hand the store over so you can manage products, stock and orders from your own panel, and you never stay dependent on us. We agree on the scope of updates, backups and technical support at the quote stage. After launch, we keep measuring sales data and stay by your side to improve conversion.
Let's start with a free discovery call and map out a clear roadmap and quote tailored to you.
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